Here’s a fine old bit of hypocrisy to kickstart your lockdown midweek.
Some people embarked on a project to use their own skills and resources to sew some protective facemasks to aid the “flatten the curve” initiatives in their own small way. Participants would provide the material, thread, ribbon, etc., plus their time and effort, as well as their sewing machines and overlockers to make the masks. A PDF template/pattern was distributed to all the volunteers so that the masks would be made to a specific minimum standard.
The idea was that they would then approach an upmarket seller to sell the masks for R100.00 apiece to a middle class/wealthy clientele. The proceeds of the sales would be donated to mask-making initiatives operating in townships and informal settlements using unemployed locals and where the manufacturing costs are around R20.00 a mask. This translates to a gearing of about 5:1—that is, one upmarket mask enables the manufacture of five more.
So far, so good, so noble.
One of the proposed upmarket sellers is a pharmacy franchise that pushes a strong line of homoeopathic and “natural” remedies, alongside giving consulting space to several varieties of CAM humbug, such as iridology, chakra manipulation, and reflexology.
Here cometh the hypocrisy.
When asked if the franchise would support this worthy initiative, the franchise operator’s straight-faced response was that they regretfully couldn’t because “the masks aren’t medical grade, and [they] can only sell products that are proven to be medically effective.”
Yes, sometimes truth really is more facepalmy than fiction.
'Luthon64